"Marketing leverages and pushes the boundaries of perhaps the most fundamentally human experience of all: storytelling. My work draws from multidisciplinary influences such as theatre, video, design, and community-building to create campaigns that don’t just promote events—they invite people into a story that engages and informs them. From animated trailers, live and virtual events, press releases, newsletters to social media, I shape narratives that connect audiences with the heart of the work."